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09/19/2009: Cap’n Crunch’s Halloween Crunch Cereal!

Ah ha! Proof positive! Who could deny that the Halloween season is officially on when we now have the chance to eat it for breakfast? Mr. Crunch, you are a holy signal!

Cap’n Crunch’s “Halloween Crunch” is back! This tricky cereal has eluded me for several years, so while I can’t claim that it’s any different than the Halloween Crunch sold last year or even the year before that, I can claim that perfection had already been achieved and that there was no reason to frick with the formula.

The box is terrific and spooky, featuring Cap’n Crunch dressed as some kind of pirate/mummy hybrid who, through means we could never understand, has gained the power to shoot hadoukens. A benevolent mutant, Mummy Crunch uses this power not for assault, but rather to imbue dry bowls of cereal with warm and magical milk. His fingers have become obtuse udders, and you barely have a chance to process it before getting smacked in the head with the best block of on-box text in the history of words: “GHOSTS TURN MILK GREEN!”

You see, in Halloween Crunch, you not only receive the standard corn ‘n oat throatbusters, but a special assortment of reddish, ghost-shaped pieces with an action feature. When milk is added, these ghosts piss out a light green dye, which not only makes the ghosts look like melting Gremlins, but also tints your once-white cow juice a rich, creamy green. Appetizing? No. Halloweeny? Absolutely.

I was hoping for a stronger green, but even the subdued hue of the milk is enough to mark this cereal bowl as something special. The green is created by bits of dried, flavorless food dye hidden within the ghost pieces, so even if it looks disgusting, it still tastes normal enough. (At least, I’m assuming it does. I can’t eat cereal with milk. Green or not, milk in its pure form is my most storied enemy.)

While Cap’n Crunch would have us believe that his magic udder fingers have brought forth a new technology, he’s a big liar. This same exact effect was employed in 2005’s Holiday Cheetos, thereby confirming that the chief trait shared between Christmas and Halloween is that it’s on-target to make random foods turn green.

And wow, now that I think back — this isn’t even new for Cap’n Crunch! As far back as 2004, Cap’n Crunch was still peddling this color-changing cereal shtick. I’d tell him to get a new act, but as I just linked to proof that I’ve been writing about Cap’n Crunch for at least five years…pot kettle black.

The back of the box is jampacked with games and puzzles. There are six distinct activities on the boxback, including a word search, a crossword puzzle, “can you find” games and more. Between all of the stuff on the box and the added bonus of watching your milk slowly turn from stark white to radioactive green, Halloween Crunch has got to be one of the most visually stimulating breakfasts of all time.

Happy SNT. Any stupid horror movies on in the late hours? I think tonight’s thread needs a theme.

And don’t forget to work on your Die-O-Ramas today — there’s only a week left in the contest. Nag, nag, nag.


Posted by Matt. E-mail me!

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Discussion Thread: 119 comments

To be sung to the tune of “Impossible Dream”:

I have an impossible dream, to find some blood orange bat dots. I’ve driven all over creation, its totally driving me nuts! This is my quest, to find them at last. It shouldnt be this hard, Halloween’s coming fast. I’d be willing to pay almost any ammount, cause I’m dying find them and see what the fuss is about! And I know if I’ll only ask nice, on this glorious site, that somebody who has some can send them and put me at rest. And my world will be better for this, I’m a mom with two little kids, who’s cooking dinner in pots, and strives with her last ounce of courage, to find the unfindable Dots!!!

Stupid I know, but you have to give me points for creativity :)

Ghosted by ericnrosesmom @ 09/20/2009 5:33 PM EDT


Cheetara: This year was my first D*C, but I think I’m addicted now! Unfortunately I was too cheap/lazy to cosplay, which I regretted as soon as I got there. Wearing streetclothes to a con is boring.

Oddly, I’ve talked to more people who were at the con since I got home than I did while I was actually there. I only had two friends with me this time. At this rate, by next year I will have my own personal mafia.

Ghosted by jazzy @ 09/20/2009 8:10 PM EDT


ericnrosesmom: That was nothin short of awesome. I hereby award you with a crapton of points for creativity AND talent. :)

Ghosted by ULTRAMAN @ 09/20/2009 8:17 PM EDT


Just got back from seeing WWE…fantastic time. Saw Legacy, Santino, MVP, Mark Henry, Evan Bourne, Chavo, Randy Orton, John Cena, the Divas, Hornswoggle, Primo and Chris Masters. Excellent.

Ghosted by Muppet Baby @ 09/20/2009 8:45 PM EDT


Get home from work tonight what’s the kid watching, “The Secrets of Isis.” It’s great to have a retro daughter.

Ghosted by Shawn @ 09/20/2009 9:32 PM EDT


Arrr! I want to watch “The Longest Day”, an old WWII movie or Mad Men, but wife is watching baseball. That’s not very retro or Halloweenish. I bought some candles that smell fall-y, but then I forgot to get matches or a lighter.

Also, confidential to Ultraman: I’ve used Plantmonster to gain my much needed

Ghosted by Terror Claws @ 09/20/2009 9:35 PM EDT


Crap. I posted by accident:

Confidential to Ultraman: I’ve used Plantmonster to gain my needed Sierra Mist Cranberry Splash. Your best friend status is restored.

Ghosted by Terror Claws @ 09/20/2009 9:36 PM EDT


DJ D: My thanks! I was very pleased with how well received it was at con?

jazzy: Con is fun no matter what, but it does make things infinitely more interesting if you go in costume. Also, it seems that all it takes is one Dragon*Con and you’re hooked. The first year I went it was only for a day, but I had so much fun that I immediately decided to get a weekend pass the next year. Now it’s the most important event on my nerd calendar!

Ghosted by Cheetara @ 09/20/2009 10:28 PM EDT


Err, that first comment should have ended with a period. Clearly I need to go to bed.

Ghosted by Cheetara @ 09/20/2009 10:29 PM EDT


As my horror film of choice this weekend, I’ve chosen Merlin’s Shop of Mystical Wonders — which does confuse me; is it a kids film gone wrong, or a horror film mis-marketed? Of course, it’s the mst3k version; it’ll be too terrible otherwise!

Watching it has made me remember that when I was a kid in the 80s, my parents rented a film that was meant to be a nice Disney film, but instead was some horror film instead. But I can’t remember much about it — it must’ve been in the 80s. Has that happened to anyone else?

Remember kids, if you see Merlin asking you if you’ve seen his monkey, spray Mace into his face and run. Run far away.

Ghosted by mr adam we @ 09/20/2009 10:32 PM EDT


Ultraman thanks

Ghosted by ericnrosesmom @ 09/20/2009 10:55 PM EDT


Your Halloween site keeps me in the spirit all the way in Japan!! Keep it up — I’m already hankerin for some un-nutrious cereal that, alas, you can’t get here. The scary things in Japan are things that are actually quite frightening (empty temples, dark forboding streets). I miss the commercial version of scary (Capt Crunch with udder fingers)

Ghosted by Spooky Samurai @ 09/20/2009 10:57 PM EDT


Anyone else watch the Emmy’s? Dr. Horrible showed up to hijack one of the segments!

Ghosted by Invader Norbert @ 09/20/2009 11:42 PM EDT


Didn’t get to see the Emmy’s at all. What’s the scoop on Dr. Horrible’s appearance?

Ghosted by B-Movie Geek @ 09/21/2009 12:23 AM EDT


I saw that and was happy to be a Dr. Horrible judge after all. But I never agreed on the winners.

Just finished my 2009 Jones Soda review. Scrapping it. People here don’t take novelty the way it should. And I find that sad.

Ghosted by Bill @ 09/21/2009 12:49 AM EDT


Today’s Halloween find at Wal-Mart: Halloween Ritz. Yawn. Ritz crackers with Halloween imprints on them. Much more exciting is Brown Sugar Cinnamon Ritz. Mmmm.

Ghosted by Andy @ 09/21/2009 12:58 AM EDT


Halloween crap on Home Shopping Network, Monday 9/12 at 2:24 AM EST

Ghosted by Tresjolie9 @ 09/21/2009 2:26 AM EDT


X-E in full effect! So stoked.

Ghosted by Nigel @ 09/21/2009 7:23 AM EDT


FORBIDDEN ZONE!!!! YEAH!!!!!!!!!!!1 Danny Elfman is smokin hot in this film! woo!

This movie is so outrageously bad it’s genius! Parts of it are on youtube.

I <3 the Alphabet Song.

Ghosted by mandy_Reeves @ 09/21/2009 1:44 PM EDT


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