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07/01/2007: Summer Megaparty: Micro Magic French Fries!

It’s July! We still have a month of Megapartying to go! Let’s start with potatoes.

As a kid, any excuse to use that wonderful thing called a “microwave” was a good one, but even without the thrill of cooking my own food like a superstar, I still would’ve adored “Micro Magic” fries.


There was a whole line of Micro Magic microwaveable foods available in the ’80s, but the fries…there was nothing on the planet like those fries. They were kind of like the fries you’d get on the hot lunch line at school, assuming you took them home in a napkin, chilled them, and nuked them back to the appropriate level of hot, oily fun. After opening the boxes, you zapped ‘em right inside the package, which served the dual purpose of making the fries taste something like cardboard and making the cardboard smell something like fries. They were crude, disgusting and absolutely delicious.

I went on a little Internet hunt that took me to the poorly translated webpages of Japan, where the Micro Magic line has evidently lived on for all of these years. I’ve never had much of an interest in world travel, but for these fries, I think I’d do it. From what I could gather, they’re pretty common over there.

I really should credit the blog I found the picture above on, but I totally lost it. Had like fifteen tabs open in Firefox, all in Japanese, and I just got overwhelmed. Sorry, mystery blog. I owe you one.

What are some of the foods you wish you could eat one more time? Answer in the comments!


Posted by Matt. E-mail me!

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Discussion Thread: 263 comments

This is just something personal to me, but I am originally from the southern Louisiana area and now I live in D.C.
I have now NONE of the foods I grew up with.
I asked a guy at a restaurant for Crawfish etoufee and he looked at me like I had just asked for Urainium.
—sigh—

Ghosted by Rhubarbvelicoraptor @ 07/02/2007 3:05 PM EDT


choco tacos were the frozen ice cream thing, right?????????????????????????????????????????

Ghosted by Andrew @ 07/02/2007 3:16 PM EDT


Aliquis–YES! That’s what those snacks were called I was talking about! Keebler Krunch Twists!

Ghosted by evilbeth @ 07/02/2007 3:18 PM EDT


Me again.

Those granola bars I was talking about? Maybe they are Nature Valley Granola Clusters? Except that now they make a product of the same name which are small, crunchy clusters of granola.

ANyone? Anyone?

Ghosted by evilbeth @ 07/02/2007 3:28 PM EDT


I totally remember those Micro Magic Fries. Me & my brother would nuke some cheese whiz with the fries. I remember them being pretty expensive, plus you only got 3 boxes in a pack. So, mom didn’t get them that often for us.

One of the foods I wish I could eat again is the original Jello Pudding Pops. Yes, I know that ‘Popsicle’ has brought them back, but I swear it’s not the same recipe. They aren’t the same shape either.

Ghosted by Greg @ 07/02/2007 3:45 PM EDT


Fox It was called a super bar, it consisted of three portions, a salad bar, italian section, and Mexican.

I have some Otter pops in my freezer, I bought them at wal-mart on a nostalgic whim and I am dissapointed with the portion sizes. I had tube type of popsicles before a couple of years ago and it seems like the portions are smaller. And how can they figure out to help you be able to rip the top off without scissors? They don’t have the long stretch character on them anymore that I remember, just little logos.

I forgot to mention, Ice cream cones cereal! With little sugar cones and balls that were the ice cream. That was really good stuff. I am glad though my Grandma usually bought the regular cereals, froot loops, cinnamon toast crunch, cocoa puffs etc. but sometimes she would get a coupon for a new cereal I got honored to try. Urkel-O’s anybody? I still have the flipbook/autograph book that came out of it.

Fruit island cereal was another good one, we still have the offical secret pen someplace, the last time I smelled it it still smelled like fruity cereal.

Also the old style of fruit roll ups that were circle and with little seeds if they were strawberry. They should of put out (they can still do this) the old ones and the new ones and see how everyone favors.

Ok I am clicking post now I don’t want this to be another novel!

Ghosted by Goob @ 07/02/2007 4:06 PM EDT


Aliquis – the little barrel shaped juice drinks are called Lil Hugs and are made by the American Beverage Corporation. Click here to view Lil Hugs and other products from American Beverage Corporation.

Ghosted by phunqsauce @ 07/02/2007 4:10 PM EDT


I would kill or die to get my hands on Flaky Flix cookies. Mothers cookies makes/made them and they are the BEST COOKIES EVER!!! Wafers with creamy vanilla or fudge goodness covered in chocolate and cereal flakes.

Also, my high school had the most awesome combo of bagel/cream cheese/sausage links. I have tried many times to recreate this flavor at home with my own stuff but the cheap crap they buy for the schools is somehow better and I cannot get it just right.

Ghosted by Cricket @ 07/02/2007 4:11 PM EDT


Man I need to pay closer attention :P

Ghosted by phunqsauce @ 07/02/2007 4:12 PM EDT


although, the same thing as magic middles- “chippy chews” we’re delicious too.

Ghosted by Andrew @ 07/02/2007 4:23 PM EDT


i really want some micro magic fries right now.

i think WE SHOULD START A PETITION to bring them back.

srsly..

Ghosted by Andrew @ 07/02/2007 4:24 PM EDT


I used to eat Taco Bell’s Bell Beefer as a kid. Loved that thing. And I was a huge fan of all micro magic food. And yes, Surge is sorely missed.

Ghosted by dspang @ 07/02/2007 4:40 PM EDT


Slushers, without a doubt.

Anybody remember those?

They were these frozen juice cup things you mashed with a spoon. Them boys was tasty.

Ghosted by Chris D. @ 07/02/2007 5:40 PM EDT


I had to come out of lurking around for this one. I have overly fond memories of my grade school’s hot lunches (especially the mashed potatoes)that I’ve never been able to replicate no matter how hard I’ve tried.

And being a child of the ’70s, I miss the old Willy Wonka Oompa-Loompa candy. Does anyone else remember that? They were similar to M&Ms, but bigger (and better, I thought). The “ogre-sized” peanut butter M&Ms out today remind me of them, but they’re just not quite the same.

I also miss Dino-Sour Eggs (also a Wonka candy, I think). They were huge jaw-breakers that wore down layer by layer, changing colors with each one, until you got down to the super sour candy middle that had a sandy texture. God, those were great. I remember that my Dad bought a WHOLE BOX of Dino-Sour eggs from a wholesale store and parceled them out to my two brothers and me one a day for a summer. My Dad also used to come home from work with small brown bags of candy (Chik-0-Stiks, hard candy, chocolate, all kinds of stuff) hidden on his person and laugh while my brothers and I climbed all over him to find them.

And does anyone else have fond memories of eating frozen french-fries cooked in a Fry Daddy–soaked in oil and fried crisp and brown–without a single daggone iota of guilt? Wow…those truly were the days.

Ghosted by Beck @ 07/02/2007 5:45 PM EDT


Shark Bites…shark flavor snacks..with a glow in the dark great white shark toy..

Ghosted by Scorpion @ 07/02/2007 5:51 PM EDT


Super Hot Tamales

Ghosted by the politically correct concerned citizen Josh Ednoff @ 07/02/2007 5:55 PM EDT


Oh god, so many things I miss from when I was little. I would kill for a bag of Keebler O’Boisies chips right now, my mom used to get them and we’d all fight over them. And I don’t know if anyone remembers them, but Quackers- little cheese crackers shaped like ducks. I also miss the Super Mario ice cream bars, with the gum ball nose. Mmmm, delicious memories. I would add Dipsy Doodles onto this list, but recently they resurfaced in the single serving size in the vending machine near my office. :D

Ghosted by Beth @ 07/02/2007 6:00 PM EDT


Yes, I dined many o’ times on Quackers and loved them. Basically the same as Goldfish but shaped like ducks. Just for good measure i would like to add Mr. Phipp’s pretzel chips. This site has some products that are not commonly found everywhere and be sure to check out the “Boy They Were Good, But…” section to see that many people miss the same products we do but unfortunately are not available anymore. They also provide some new names for old products!

Ghosted by phunqsauce @ 07/02/2007 6:59 PM EDT


damn kb I was just talking about Velamints with my cousin the other day!! My aunt used to have packs and packs of Velamints, but only in her truck. Always chocolate, sometimes other flavors…what else was there, mint? waht else?

Ghosted by kidneyboy @ 07/02/2007 7:08 PM EDT


PLANTERS CHEEZ BALLS ( in the can ! ) amazing….

sigh.. i loved those, they were such a primo snack..

Ghosted by Andrew @ 07/02/2007 7:40 PM EDT


Oh my God, L loved those too. Didn’t realize they were gone. Now I’m sad.

Ghosted by Matt @ 07/02/2007 8:02 PM EDT


choco tacos where ice cream bars and were sold at taco bell and were awsome!

Ghosted by Cathie @ 07/02/2007 8:36 PM EDT


Someone asked after Squirt, yes? I’d search the thread but I’m on my (brand new, mobile X-E enabling :D ) Treo. Anyway, I saw some today at a restaurant so it’s still out there.

Ghosted by squee4242 @ 07/02/2007 8:46 PM EDT


I absolutly miss TMNT Cereal. Such a simple mixture of chex (I think they were call ninja nets) and marshmallows that no company has reproduced since.

Another fave was Peanut Butter Snickers. I swear my local gas station kept them in stock just for me. Me hungry.

Ghosted by Wesley Owens @ 07/02/2007 8:52 PM EDT


-PB Crisps
-Arizona Pina Colada Drink – this stuff was super rich and was made with real coconut milk.
-Pepsi Holiday Spice

Ghosted by Brandon @ 07/02/2007 9:04 PM EDT


I may have posted on here once or so before…maybe not. But i need to start.

Anyhow, Pepsi Blue was my favorite soda ever. But everyone i know thought it was stupid and gross. I see now that all of my real friends are on the XE blog, and i don’t actually know any of them. That’s both heartwarming and extremely sad.

I was also relating to the wife just how much i miss Magic Middles while we grocery shopped yesterday.

I have a question to ask though, if anyone’s still bothering with this particular topic. Does anyone remember Taco Bell briefly putting out a line of tiny-sized burritos and tacos? They weren’t for kids meals, they were just a regular menu item. It’s completely the opposite of their new strategy, but i kinda miss ‘em just the same.

Ghosted by Scumdogg @ 07/03/2007 12:28 AM EDT


planters used to make a peanut-shaped, chocolate filled snack a long time ago. not peanut flavored, however. they tasted like koala yummies.

nacho pizza and pumpernickel bread with honey butter at ruby tuesday.

every once in a while i miss the McRib, but then it comes back.

super mario soda.

milky way dark ice cream bars.

this is going to sound disgusting, but hidden valley ranch’s taco and pizza flavored salad dressings were the shit.

saucy susan…it was like american duck sauce.

watermelon laffy taffy…the huge bar with oreo seeds.

Ghosted by allie @ 07/03/2007 4:00 AM EDT


Wilheim —

Chilito = Chili Cheese Burrito

They still offer it at my local Taco Bell.

Ghosted by Lemur @ 07/03/2007 12:15 PM EDT


Even though it’s probably still around I miss tv dinner salsbury steak. It was the 80’s and my parents both worked, so a dinner of salsbury steak and homemade mashed potatoes was quick and easy. I begged my mom to make it all the time. She soon figured out how bad it was for us and my dad got sick of it and she hasn’t made it since. I also miss Alphabits which was my favorite cereal and 1-2-3 Jello, which was only made on holidays in our family.

Ghosted by Alyssa @ 07/03/2007 12:18 PM EDT


I forgot to add: Bill Sunkist candy (Fruit Gems) are still around. My family found them at a Rite-Aid store here in MI. You also can order them from jellybelly.com.

Andrew Mars candy bars are still around here in the US. In fact I just had a Mars Almond the other week. But Mars here are called Milky Way and in the UK they are called Mars. I think they were once called Mars here in the US too, because I remember the package, but I can’t prove it.

Ghosted by Alyssa @ 07/03/2007 12:49 PM EDT


It’s been covered here before, but Bonkers candy, the old Keebler Twists, and also McDonald’s Peppermint sundaes.

Ghosted by Metal Misfit @ 07/03/2007 1:08 PM EDT


Dear god I am SOoooooooooooo older than you all.

I want FIZZIES – with cancer causing CYCLAMATES (product of the 60’s). I tried some that came out a few years ago but they just weren’t the same.
This was the Best way to make your own drink – a little alka-seltzer like tablet you dropped into your water and a flavored, slightly carbonated drink appeared like magic! Oh Fizzies, why did you cause cancer in lab rats?

I also want a 7-Up candy bar – it had 7 little chunks that each had a different filling inside, cherry, lemon, coconut, etc.

Oh well, I’m forcing my teen out of bed so we can go to Seattle and see the Kwik-ee Mart. Krusty-oh’s (cue Homer drooling noises)

Ghosted by Lois @ 07/03/2007 2:54 PM EDT


I actually found New York Seltzer around my house a few weeks back! I hadn’t seen it in like 15 years, I bought a few bottles at a bulk foods store, and it was heaven…

I remember the micro magic shakes fondly, they were like a wendy’s frosty if i remember … The fries were always kinda gross if i remember correctly, but … it was still french fries (kinda like the school fries which never seemed “fried”, just kinda soggy).

I think the hot dogs w/chili in them were frankenweenies or something along those lines… they had a cheese variety too…

And the reese’s flavored corn pops tastes pretty much like the reese’s cereal, just a bit bigger. Still good stuff.

Myself i miss chewels….that gum with the nasty goo in the middle. Also smurfs gum, it was little blue and white candy-coated gum pieces that kinda looked like giant nerds…came in a big ole’ bag.

I also fondly remember the tmnt pies, but more for the collector cards than the taste of the pie itself which was pretty gross.

Ghosted by djspaceace @ 07/03/2007 5:23 PM EDT


Way late to the thread and not scrolling up to see if it’s been said, but:

Dannon Sprinklins Yogurt. Ohhh how I was addicted to that stuff as a kid. Now all the kid yogurt comes in a tube for reasons I don’t fully understand. It makes me sad.

Ghosted by jazzy @ 07/03/2007 5:25 PM EDT


Three words -

Dark Chocolate KitKat. I would almost kill for another one of those.

Back in my high school days I worked at Pizza Hut and we had some great pizzas that came and went too fast:

The Edge pizza – thin crust without and an outer crust, sweeter pizza sauce and seasoning on top.

Chicken pizza with white sauce (very short lived and very good).

Also the Double Decker pizza needs to make a comeback.

Ghosted by Emperor_Zorak @ 07/03/2007 7:44 PM EDT


Boo Berry Cereal! Where did that go??!! Its fantastic!

All my stuff from Maine/East Coast- Moxie soda, Needhams candy, Poland Springs flavored carbonated water, SUNDAES and COFFEE MILK SHAKES AT MCDONALDS!!! Oakhurst milk- mocha flavored especially. Blueberry everything. Sea food. :(

Ghosted by Crazy_Mainer @ 07/04/2007 12:08 AM EDT


this isnt too long ago … but what about the grasshopper from denny’s?

Ghosted by erin @ 07/04/2007 11:41 PM EDT


Krispy Kritters cereal.

I’m eating a train for breakfast!

Well kind of.

Ghosted by Jason @ 07/05/2007 5:42 PM EDT


Burger King’s Mushroom Swiss

Ghosted by Isaac @ 07/05/2007 11:04 PM EDT


Magic Middles. This article made me think so I wrote Keebler to ask about them and tell them how great they were. Also there was a soda called Rascal that had a white rabbit on the label. These two things were staples of my diet as a kid, and were mandatory purchases for vacations to Cape Cod.

I’m surprised, Micro Magic fries were available relatively recently here; I guess they just fell off the radar. Seemed like they would go well with “Quickmeal” cheeseburgers.

Ghosted by Red October @ 07/08/2007 8:05 PM EDT


To whoever posted about the red/white/blue popcorn: I used to love that place! (Okay, not so much the Bible Superstore, but the popcorn store was magical) That popcorn place used to make black licorice popcorn that looked like coal. Never tried it but was always intrigued.

Garfield fruit snacks were amazing, tangy, mouth-watering.

Astro pops, Clear Canadian peach soda (the kind in the glass bottle), nacho-cheese Corn Nuts, the OLD
Wheatables (the delicious white cheddar ones that were covered with that powdered cheese stuff and had a picture of Billy Ray Cyrus — maybe? — on the box), Rice Krispies Treats cereal . . .

Those Dinosaur Eggs candies which was the big chocolate egg covered with the white candy shell and had the strange tough gummy dinosaur in the middle.

and the most coveted cereal of my childhood:
Fruity Marshmallow Krispies.

Ghosted by stamptax @ 07/08/2007 10:31 PM EDT


I too remember the Micro Magic fries… I loved buying those, the microwaveable cheeseburgers and Super Pretzels… ahh the memories.

I did a little research. The company that owns Micro Magic is J.R. Simplot. They also happen to supply McDonalds with 60% of their potato stock.

They happened to find themselves in court owing over $7 million in back taxes (ouch!).

Here’s a PDF of the case with a more detailed info of the company….

http://www.bvappraisers.org/contentdocs/court/Estate_of_Simplot.pdf

Ghosted by Rob Poole @ 07/09/2007 3:08 AM EDT


God, I would DIE for some Amazin’ Fruit.

Also for Waffle Crisp and a Slush Puppy.

Ooh, that watery icey goodness… there’s only one place left in North Carolina that has them now.

But those tantalizing Amazin’ Fruits…
god.

Ghosted by Fredrick @ 07/09/2007 5:25 AM EDT


The article on TMNT Pies says it all. Even though I vomited after eating one back in the day.

Also, pretty much every retired cereal.

Ghosted by Paul @ 07/10/2007 1:50 PM EDT


I definitely agree about Keebler’s Pizzaria Chips, I miss eating them so much. I remember always bringing some to school for lunch. Keebler’s Oboisie’s Chips. Josta soda and Chopper Red soda. I don’t know why they took it out of the 7-11’s. It was great to mix with Pepsi.

Also, on a road trip from Vegas to LA our tire blew out and we had to be towed to a Pepboys somewhere along the 15, there was a little steak sandwich shop behind the Pepboys. It was the best steak sandwich I had ever eaten and only for $3.99. I wish I knew where we were and what the place was called. It only had a walk up window. I miss that steak sandwich.

Ghosted by Mel @ 07/10/2007 2:56 PM EDT


I’m Canadian, and I can’t get a lot of these things readily, whether they still make them or not, nor do I know what most of them are/were called

-There was this peanut butter and jam/jelly that came together in a jar
-sandwhich cookies that were shaped like knights, castles, dragons and princesses. They were chocolate and vanilla and filled with vanilla creme. They were my most favorite as a child.
-Lots of cereals…cookie crisp, all the Cap’n Crunches except the original, cocoa krispies, Kikx (spelled right?), etc etc etc…
-Strawberry jello pudding (had it but once…)
-Magic Middles
-These really tasty potato chips that came in a cardboard box like a laundry powder container (had them but once while camping across the border)
-Arthur Treacher’s hush puppies
and finally…
-Sour Balls. The kind I used to get as a kid, not the crap ones they have now. I’m talking about tripple coated in sour-goodness, THEN coloured and the dyes soaked into the sour stuff and they were filled with sour powder. They killed my taste buds for a week!

Oh, Emperor_Zorak, I had a dark chocolate Kit-Kat last week. They’re not gone, just hard to find.

Ghosted by Cutie Kitsune @ 07/11/2007 12:34 PM EDT


I had forgotten about Magic Middles, PB Crisps and Pizzerias, those were all good.

Pudding roll-ups for sure, though when I bring it up to people they look at me like I’m insane. I also miss the old, original recipe Cookie Crisp, which was really amazing, Giggles, Flinstones Push-Ups, fruit wrinkles, pudding pops, the Dole pudding that came in a can (always tasted better), Ecto Cooler juice boxes, Amazing Fruit gummi bears,

I’ve bounced between the US and Canada my whole life. So I’m always missing some treat I can’t get. When I travel or when I’ve moved, it’s always fun to rediscover old favorites and mourn the ones that are discontinued.

In Canada they had this candy called Choclair, it was like a kit kat but covered in dark chocolate with several forms/varieties of chocolate inside…amazing. You still find the label on the candy rack in old school convenience stores, I believe it was a Cadbury candy.

In the US I also miss the Wendy’s Monterey Ranch Chicken sandwich, which was like the McRib in that it only came once in a while…but then it just disappeared. Haven’t heard of one in years in the US or Canada. I also really miss French Bread Pizzas and Rice Crispies Treats cereal – not sure if they were discontinued or just not available in Canada.

Micro Magic I remember lusting after and trying and not liking much.

Ghosted by Sass @ 07/11/2007 11:49 PM EDT


Wow! I remember those! My brother and I used to eat the fries and burgers all the time!

Ghosted by Kevin @ 07/16/2007 12:35 PM EDT


By word of mouth, I heard these things caused cancer in lab rats. I only hope not because I ate these things everyday in my youth.

Ghosted by josh @ 07/16/2007 11:57 PM EDT


someone mentioned granola bar type things with goo in the middle…I remember a product called “incredibites,” I believe they were red packages of bite-sized granola sandwiches that came in three flavors.

Ghosted by KT @ 07/19/2007 6:38 PM EDT


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