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August Megaparty #7: Pepsi Jazz!

Every time a new soda flavor hits the shelves, I consider dancing. I love new soda, and the past few years have been an excellent time to love soda. The big companies are constantly competing with one another to be the first, or the best, or the biggest. In some cases, a company will force its own brands to compete against each other, because soda companies are stark raving lunatics. It's a fact, and it's a fact so alarming, I bet you just screamed "NO WAY" and busted a capillary. One of your eyes totally looks like shit now.

Joining the "MAKE EVERYTHING TASTE LIKE FRUIT AND CREAM" bandwagon a little late, Pepsi Strikes Back with its new "Pepsi Jazz" series -- zero calorie soft drinks that promise to take what was once Diet Pepsi and transform it into Diet Pepsi with a sugar-free candy aftertaste. They succeeded, and along the way, they got really fancy with the bottle labels.

Dr Pepper has found much success with its "Berries & Cream" spinoff; actually, it found enough success to start a few new trends in Sodaland. Aside from beginning a fruiting/creaming revolution across the entire soft drink landscape, Dr Pepper also introduced us to the patented Outrageous Can. Check my old review for proof. With anything-but-typical flesh-colored cans, Dr Pepper's goldendaughter forced even the people who hated the idea of a berry/cream soda to try it out. Pepsi Jazz goes the same route, invoking thoughts of Mardi Gras and upscale bakeries with the gaudy, colorful and reflective labels seen above.

The new drinks dare you to "indulge your senses," and the whole marketing campaign seems eerily similar to that shitty string of commercials where two idiot women in Capri pants fancy yogurt as being "full service gas at self service prices good," or "man who cleans his fingernails good." Okay, whatever, I'm fine with sodas having identities. But the "Jazz" name...that I'm not so sure of. It just sounds like something that cannot possibly last on store shelves longer than a month in a half. If you think about it, it'd be a lot more interesting for Pepsi to introduce "Pepsi Jazz" and see it fail without a moment's hope, because so many people would have the opportunity to boast about how they knew something called "Pepsi Jazz" would flop like a fish on a tin roof.

As for the taste, well, it's nothing I'm starting a fan club over, but I wasn't offended to the point where I'd locate any Pepsi Jazz fan club treehouses just to burn them down out of spite. I feel like I've tasted plenty better on the French Vanilla side, but "Strawberries & Cream" at least has the distinction of a unique taste. I also kind of dig it because Pepsi briefly had a strawberry flavor in the early '90s; this tastes nowhere near as good as that stuff did, but getting the loose simile is akin to fucking the hot girl's homely sister. Attraction by association or some shit. I dunno.

Posted by Matt on 08/07/2006. E-mail me!



Discussion Thread: 112 comments

I was racking my brain over this, but another Pepsi Blue substitute (I went apeshit over the stuff too during it’s run) is the Baja Blast Mountain Dew, that at SOME Taco Bells, is still available.

Again, though, that’s another one of those questionable fountain drinks from almost two years ago, still around randomly.

Do I satisfy my taste buds and deal with the explosive diarrhea, or do I go thirsty?

I’m still thinking!

Chestnuts roasted by ColonelCatsup @ 08/08/2006 3:46 AM


What exactly is so French about the Vanilla? Has it a slight odour of cheese?

Chestnuts roasted by Mr Magoo @ 08/08/2006 4:22 AM


For those of you that don’t know, Pitch Black I was a color-altered version of Pepsi Blue (according to someone who worked at marketing at Pepsi that I talked to).

Coke ditching Vanilla Coke was their biggest mistake since switching to Coke II, but supposedly they’re bringing it back.

Chestnuts roasted by oliverhaddo @ 08/08/2006 7:29 AM


I’m going nowhere near a product called "Pepsi Jazz." I don’t want to end up trapped under a vending machine, toothless, addicted to venom, with a mess of scorpion larvae laid in my navel. No thank you.

Chestnuts roasted by Jedoc @ 08/08/2006 7:39 AM


The rare times I buy soda, I just buy the regular stuff. Then, I add my own flavoring. Pepsi + Vanilla Vodka. Pepsi + Grenadine. Dr. Pepper + Captain Morgan. Yummmm.

Has there ever been an x-e soda vs. pop vs. cola survey?

Soda.

Chestnuts roasted by bad karma @ 08/08/2006 7:48 AM


LuLu – I am not a fat cow, but I prefer diet because I try to stay away from sugar, thank you very much.

I’ve had the strawberries and cream variety, and I gotta say, I sort of love it. It almost reminds me of cherokee red, one of my all time favorite drinks.

and bad karma – don’t start that again. i’m from Pittsburgh, I say pop. But to each their own. there is no right answer.

Chestnuts roasted by bitchpants @ 08/08/2006 8:51 AM


I miss my Crystal Pepsi (probably more for nostalgia than taste), and I really miss my Surge. I noticed that Vault is similar, kinda like a weakened formula, with less bite. :( Coke, give me back my Surge!

As for all this flavor silliness, make your own. Get the flavored syrups that they use in italian sodas, and you can mix whatever you want! Neopolitan Pepsi anyone (don’t try it, it isn’t good)?

Also, you can have the "just cream" part too, just add cream (ok, that was a painfully obvious one). When I was growing up, whenever we went to Village Inn, I always had them bring me some of the vanilla syrup (kept on hand for the pies) and some coffee creamer, and mixed it into my Coke. Guess I was a visionary?

Chestnuts roasted by Dr Sketch @ 08/08/2006 8:56 AM


can’t wait til those jones halloween sodas are back in stores this year :D :D:D

Chestnuts roasted by Eddie Lightning Frog @ 08/08/2006 9:13 AM


I’m not a big fan of the "adding shit to cola" trend. For one thing, once you get past cherry and vanilla (not mixed together) you’re in highly dubious taste territory. I like Wild Cherry Pepsi and Vanilla Pepsi, but will settle for Cherry Coke and Vanilla Coke. As I’m not a big soda drinker (too much sugar and caffeine guarantees I won’t sleep for days), they’re mainly good chasing off headaches and staying awake for 24 hours at a time. Besides, RC Cola kicks everyone’s ass.

My true soda love resides now not with Coke or Pepsi, but with the venerable house of Canada Dry. I’ve had a lifelong love affair with that particular Black Cherry soda, created first by Frank’s Soda. Frank’s was an old school Philadelphia brand, bought mainly at beer distributors in the area. Their cheesy advertising hook "Is that a Frank’s …. THANKS!" still adorns the older-than-dirt vending machine at the mini golf by my folk’s house just north of Philadelphia. Frank’s also created several other flavors, not all of which are in production by Canada Dry — grape, strawberry, orange, and the venerable carbonated punch concoction Tahaitian Treat.

And BTW, Black Cherry soda + vanilla vodka = boozy goodness. We call it the G-side Cherrybomb.

Chestnuts roasted by LemurCat @ 08/08/2006 9:44 AM


Matt,

Don’t know if you’ve gotten a chance yet, but on your lunch break head down to Bryant Park. The place is covered with pokemon. People in pokemon costumes, statues, inflatable pokemon, and even the macy’s thanksgiving pikachu baloon. There’s so many pokemon it will make you poke-puke.

Chestnuts roasted by Bob @ 08/08/2006 10:08 AM


Lemonwitch: Yes!! I did the same thing when I worked at DQ, years before they came out w/ Vanilla Coke.
I miss it but the Dr. Pepper Berries and Cream isn’t bad. I just bought some coconut syrup to put in my coffee..but I’m wondering how it will taste in Coke…

Chestnuts roasted by Tarable @ 08/08/2006 10:32 AM


I drank nothing but Dr. Pepper B & C for a long time after it came out but I’m tired of it now. I had seen these "Jazz" sodas at Walmart but didn’t realize they were diet. May have to try one now. I am trying to lose weight but I am not one of Lulu’s afore-vitrioled fat cows, but I would consider myself a fat cat. I think I am one of the few people that prefer Pitch Black I to PB II. I wonder what the catch will be this year if it returns. Special Hyde formula?
I just had my first strawberry soda in years last night (Fanta). It was heavenly.

Chestnuts roasted by freudguy @ 08/08/2006 11:06 AM


The soda tasted like shit to me. While I was working a full shift, I noticed it and bought both flavors as 12oz’s. During my break, I had several cups out to let my co-workers try the stuff, with a checklist listing every good or bad for each flavor.When I came back during my lunch break, the checklist was full of bad’s. I tried it myself finally and said to myself that I need to vomit this crap out now. I didn’t, but I wanted dramatic effect for myself. Honestly, the Pepsi clashes with the new mixes.

Chestnuts roasted by Aaron Frederick @ 08/08/2006 11:32 AM


MissJess, ColonelCatsup

Surge still lives (or something very close to it) though it got a name change. Vault.

Chestnuts roasted by Wenthral @ 08/08/2006 12:04 PM


bitchpants

I said "survey", not "debate". I know there’s no right answer, but I always find it interesting to see which parts of the country/world call it one, or the other…or the other other.

Chestnuts roasted by bad karma @ 08/08/2006 12:11 PM


Wenthral:
On the Surge=Vault debate…I’d need to do a side by side taste test myself, because either my taste buds have changed, or they were insane for liking Surge. I REALLY don’t like Vault. I’ve read reviews where people have said they are like 95% the same and all. I refuse to believe it…I refuse to let go of the warm fuzzies I get when I remember seeing a full 12pk of Surge in my fridge….

Chestnuts roasted by MissJess @ 08/08/2006 12:30 PM


I totally have a thing where I have to drink certain sodas with certain foods.
Ballgames-Hot Dogs and Diet Coke
McD’s Burger and Coke
Movies Popcorn and Cherry Coke
I’d bore you all with more, but that’d be boring.

Chestnuts roasted by kb @ 08/08/2006 12:55 PM


hey emperor zorak…Can i be your Col. Brak???????

Chestnuts roasted by JoshC @ 08/08/2006 1:02 PM


lulu – i drink diet soda. i’m not a "fat cow". sugar is horrible for you.

anyway, pepsi blue was nasty. anything that tastes of raspberries is gross.

vanilla coke tasted like rum and coke. i still have some diet vanilla pepsi in the fridge. it’s good stuff.

diet black cherry vanilla coke is the best stuff ever. a lot of places around DC don’t carry it though. diet cherry vanilla dr. pepper is ok. i kinda got tired of it.

cherry coke is still amazing. diet cherry coke is decent too. diet wild cherry pepsi is pretty decent too.

the spiced pepsi wasn’t anything to write home about.

diet pepsi is a million times better than diet coke. ’nuff said.

Chestnuts roasted by matty @ 08/08/2006 1:12 PM


just wonderin’
does anyone know of ‘stewarts cream ale’ or any other flavor?
i miss it sooooo much, cantb get it here in newfoundland anymore,
and NORBERT: we dont get vault here either, care to inform me as to just what this apparantly amazing beverage is??
much appreciated…
and holy christ its been a LOOOONG TIME SINCE IVE POSTED BESIDES THE ONE ABOVE, BUT I HAVENT LEFT MY DEAR X-E AND ALL OF YOU, JUST HAVENT HAD MUCH TO SAY…
and on another topic, GODDAMM I CANNOIT WAAAAIT FOR ALL HALLOWS!!
HAVIN A HUGE BASH AND YOU’RE ALL INVITED!!
YOUR PLAIN TICKETS ARE IN THE MAIL!!!
RAD summer, and muppet baby, sooooo happy to hear that you have recovered!!
been dealin with a pretty serious sickness myself, wont go into detail but its not fun….so take care of yourself!!!

peace bitches!

Chestnuts roasted by JoshC @ 08/08/2006 1:18 PM


Ohh Jedoc you made me laugh profusely, yet again!

Wish I had a Bebop Cola machine, though. :D I could go for some Mingus Dew right about now.

Chestnuts roasted by Ryane @ 08/08/2006 1:20 PM


Pepsi Jazz you say? Well, I’m Jazzed, are you guys Jazzed?

Chestnuts roasted by Darth Poop @ 08/08/2006 1:31 PM


Hey LemurCat, where about in North of Philly is this Mini-Golf place with the Frank’s vending maching? You wouldn’t happened to be talking about Putt-Putt over there in Clifton Heights would you? I remember those Franks’ commercials. I haven’t had a Franks’ soda in years though but I remember liking them.

One of my favorite all time sodas is Canada Dry’s Vanilla Creme Soda. That was always my top pick for a long time. And even though around my area, I can only get it at Wendy’s, Mr. Pibb is good too. Wish they had it in can and bottle form around here but I’ve never seen it.

Chestnuts roasted by Bob @ 08/08/2006 1:31 PM


yet again, ignorant canadian, what is mr pibb guys??
judging by the pink can(think it is pink) i always thought it was a strawberry soda, am i still completly ignorant??

im on a postin’ spreee!!
HOOORRRAAAY FOR LAZY HAZY DAYS OF SUMMER!!!

HOPE YOUR SUMMERS ARE DOIN AS GOOD AS MINE GIRLS AND BOYS!!

AND MATT, THE ONLY THING I EVER HAD TO LOOK FORWARD TO IN THE MONTH OF AUGUST WAS MY BIRTHDAY(THE SEVENTEENTH, I EXPECT TONS OF PRESENTS!!! :) )but now with the mega party im happy as a clam!!!

thank you kind sage!!

Chestnuts roasted by JoshC @ 08/08/2006 1:42 PM


Mr. Pibb taste like Dr. Pepper but a little different, maybe more sweeter, I think. It also goes by the name Pibb Xtreme now at Wendys. It’s not a bad drink. If you like Dr. Pepper, you’ll probably like Mr. Pibb. I believe Pepsi makes it, if not, Coke does. One of the big two makes it.

Chestnuts roasted by Bob @ 08/08/2006 1:48 PM


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