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The 1987 Macy’s Thanksgiving Day Parade!

Just in the nick of time, here's a look back at the 1987 Macy's Thanksgiving Day Parade. I was actually at this one live, but my best memories of it are being painfully cold and poorly dressed. Though not as jam-packed with strange cool shit as some of the previous parades I've reviewed, this one isn't without its charms: California Raisins, Marvel Comics, Clifton Davis, need I, say more? Two page review with an additional two page look at many of the commercials that aired during the parade, along with dozens of video clips. Enjoy! Happy Thanksgiving, all! I'm off to stuff mushroom and sleep.

Posted by Matt on 11/25/2004. E-mail me!



Discussion Thread: 128 comments

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Had me scared, almost thought you didn’t make it :D

Chestnuts roasted by LeGenerale @ 11/25/2004 12:12 PM


Hooray! Matt finished in time! Thank you Matt!

Chestnuts roasted by Cameron T. @ 11/25/2004 12:16 PM


The Ronald video link does not work. Everything else is way coolio, Matt. Happy Thanksgiving!

Chestnuts roasted by lepnhoj @ 11/25/2004 12:18 PM


The closests all ever get to 1st…..

Chestnuts roasted by LordSorrow @ 11/25/2004 12:18 PM


Thanks — fixed the Ronald link.

Chestnuts roasted by Matt @ 11/25/2004 12:19 PM


The Waldbaum’s sale flyer in the background image scares me.

Chestnuts roasted by .... @ 11/25/2004 12:20 PM


Sweet!

Chestnuts roasted by WeBeLow @ 11/25/2004 12:22 PM


I got 1st on my 3rd post ever, heh heh heh. I guess Jesus just hates you Lordsorrow.

Chestnuts roasted by Legenerale @ 11/25/2004 12:22 PM


Right after Captain America "electrocutes" Doc Doom, ROBOCOP jumps out and cuts the power! What the hell??

Chestnuts roasted by demolition ax @ 11/25/2004 12:39 PM


Happy Turkey Day Matt! Stuff those mushrooms, oh yeah. ;)

Chestnuts roasted by Nikkii @ 11/25/2004 12:44 PM


Great Review. All of the commercials were great but I didn’t like the diet coke commercials,too cheesy! But anyway this review is awesome.

Chestnuts roasted by Stargunner @ 11/25/2004 12:47 PM


I just watched the McDonald’s Daddy’s little girl commercial. It made me cry. What, in the HELL, was going on there? "All the cute guys are going to McDonalds" Gah! I need to sleep now.

Chestnuts roasted by Legenerale @ 11/25/2004 12:50 PM


Hey Matt, great article and all, the videos were great. Anytime I can find an 80s McDonalds commercial on XE, I am very very happy. While I am at it, did you buy your copy of the Golden Girls Season One DVD yet? I was thinking about buying it for a family member for Christmas, and was wondering if it was worth the $35.

Chestnuts roasted by Destro @ 11/25/2004 1:19 AM


Matt, say it ain’t so!

How can you insult Luke Cage, Power Man? Sweet Christmas! We’re talking about the man who gave Francis Ford Coppala’s mediocre nephew a new stage name. We’re talking about the guy who traveled to Latveria because Dr. Doom hired him and stiffed him on the bill! Here’s the exact dialogue from their legendary confrontation:

DOOM: Greetings, Luke Cage. Dr. Doom bids you… enter. When my men reported a crazy black man in the Fantastic Four’s craft, I knew it had to be you!

CAGE: Where’s my money, honey?

DOOM: Money? What are you talking–? You mean the money I owed you for tracking down my robots? You came all that way for that?! A paltry $200!!!! You are crazy!

Shakespeare, man. Pure Shakespeare.

As for your question on the Hulk fighting Cap, Hulk may do some nice stuff from time to time, but you saw the movie. Going on berzerk rampages through cities because somebody stepped on his foot doesn’t make guys like Captain America and Iron Man happy.

Also Matt, the offer for the Superman vs. Ali comic still stands.

Chestnuts roasted by Gavok @ 11/25/2004 1:59 AM


I’ve never watched the Macy’s Parade. I’ve only ever watched the Boscov’s one in Philly. Is that one nationally broadcast as well, or is it strictly local?

Chestnuts roasted by Mike Fireball @ 11/25/2004 2:18 AM


Is it just me, or is the flyer that’s being used for wallpaper behind the parade review advertising "Turkey Breasat"? What the heck is a "Breasat"?

Chestnuts roasted by yougotrealugly @ 11/25/2004 2:20 AM


The Commercials are the best thing on this amazing site…keep them coming dude…the whole site rocks…good thanksgiving all!

Chestnuts roasted by Jeff @ 11/25/2004 4:10 AM


I know for sure I watched the 1987 parade. I bet I was begging my dad to buy me all the toys I saw in the commercials. Those ads are good stuff. I miss the old Snuggle the new one is too smug. Too bad Mc Donalds doesn’t show the food like that anymore. The Tyco cliffhangers ad made me think about watching Fun House they always seemed to show that commerical a lot.

Chestnuts roasted by pikachulover @ 11/25/2004 4:56 AM


Every May, I feel a little twinge of sadness for what might have been. I know it’s going to be especially sucky this year in particular; I’ll just be pooting along attending to my duties as a human, when suddenly I’ll remember that it’s May, and I’ll say to myself,

"Aw, shit… Jim Henson’s been dead for fifteen years."
I might start to cry, too.

But… this is a far better feeling I get, watching him receive his Major Award for balloon antics. I always loved seeing him and Kermit perform side by side, as it were; Jim never made an attempt to hide moving his lips, and he didn’t need to, because Kermit has his own stage presence. He may have been doing the voice, but Jim was still just watching as Kermit stole the show, and loving every minute of it.

I wish I could have seen this in 1987, but perhaps it’s better that it was saved for this year. Thank you so much, Matt.

Chestnuts roasted by G'Tron @ 11/25/2004 6:49 AM


Great article Matt!
Happy U.S. Turkey Day to all of you!

:)

Chestnuts roasted by Croww @ 11/25/2004 7:00 AM


DAMN!!! i thought i would be first…it said no comments:( Oh well…great to see this again, i remember playing with my crappy HESS truck(from the xmas before),while my friends downsairs brought there awesome RC corvette upstairs…they made fun of me merciallisly…..i hate HESS trucks…i still get them every year for christmas…..but i love Macy day parades!!! Even though as an adult they suck. Anyways 9 hours for the tryptophyne to kick in! Enjoy your Thanksgivings!!!!

Chestnuts roasted by Ralph @ 11/25/2004 8:37 AM


I know Matt said he was going to post a Stuffed Mushroom recipe, but I just came across one and thought I’d share it. We can compare. :-)

Prep: 15 minutes Total: 35 minutes

2 C stove top stuffing mix for chicken
1 C hot water
16 large mushrooms (about 1 lb)
3 TBSP butter or margarine
1/2 small green pepper, finely chopped
1/2 small red pepper, finely chopped
2 TBSP butter or margarine, melted

Preheat broiler. Mix stuffing mix and hot water in medium bowl; cover. Let stand 5 minutes. Remove stems from mushrooms; chop stems. cook and stir mushroom caps in 3 TBSP butter/margarine in large skillet until lightly browned. Arrange in shallow baking dish. Add stems and peppers to skillet; cook and stir until tender. Stir into stuffing. Spoon into mushroom caps; drizzle w/ 2 TBSP melted butter. Broil 5-7 inches from heat for 5 mminutes or until heated through. Makes 8 servings, 2 mushrooms each.

I don’t know. Thanksgiving is bringing out the cook-from-scratch homemaker in me. I’m kinda scared.

Chestnuts roasted by trajeal @ 11/25/2004 8:58 AM


Oh, yeah. Happy Giant Ape Juice Day!

Chestnuts roasted by trajeal @ 11/25/2004 8:59 AM


The article was short, but it was worth it just for the 102-year-old Russian lady and, of course, the Marvel float. If I was nine again (which would have been in 1992), I would have been freaking out, especially since WOLVERINE was on the float (although he’s getting his ass kicked by frickin’ Enchantress). By the way, why the heck was Robocop on the Marvel comics float? "Prime Directive: Make random appearance on somewhat awesome yet crappily choreographed Marvel comics float with Power Man." But seriously, anyone who likes Marvel comics had to be happy with the assortment of heroes and villains on that float. Man, I’m having a wet-dream thinking about the possibility of Macy’s combining the Marvel float with the MOTU float.

Chestnuts roasted by Darth Monkey @ 11/25/2004 9:33 AM


Loved the article, up until you said you would rather have your own snuggle bear than your own Gizmo. WTF? I thought I knew you. You’re dead to me now

Chestnuts roasted by Julie @ 11/25/2004 9:39 AM


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