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05/04/2003: HULKAMANIA.

New Article: Published a little earlier than our usual Whenever-I-Can-Get-It-Done-On-Monday, here’s one detailing the Hulk movie’s merchandising crossovers. From the mouth of the Hulk piñata, learn about his new cereal, Hershey’s syrup, candy, and even SILLY PUTTY. Couldn’t find the green apple Twizzlers, but most everything else is featured. Yum Hulk.


Posted by Matt. E-mail me!

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Discussion Thread: 30 comments

First comment–woohoo! Heh! SMARTIES dispenser–cool!I know someone who has an elf-shaped one. But chocolate syrup, though? That’s weirder than green ketchup!

Ghosted by Freezair @ 05/04/2003 8:24 PM EDT


X-E: the site that never stops getting better.

Ghosted by Hawkeye @ 05/04/2003 8:58 PM EDT


I want some of that Hulk syrup… i like to torture myself in weird ways like that

Ghosted by tony @ 05/04/2003 9:16 PM EDT


LoL! I wonder when they’ll get around to making that line of Doc Samson’s hair care products? Oh yeah, that would probably be somewhere in the neighborhood of Hulk 3 I guess…

Ghosted by BotchieGulpe @ 05/04/2003 9:20 PM EDT


I don’t understand all the cross promotion. The only reason to buy hulk or other brand stuff is to collect it (unless you’re a kid) cuz the real stuff is usually better, and lower priced. so you end up buying it twice. Curse my serving of logic.

Ghosted by brandon @ 05/04/2003 9:23 PM EDT


Oh, I forgot… It was nice to see the Hulk Hands out of the closet once again… That was the first article I ever read on X-E. It made me all nostalgic. After waiting 12 hours at the court house in order to be told I wasn’t needed as a juror, I came home exhausted and drained. For no good reason I typed "pop culture" into Yahoo and found this place. I’ve never left since. Thanks again for all the great work you do.

Ghosted by BotchieGulpe @ 05/04/2003 9:43 PM EDT


I wonder if typing the entire article in green, bold text and fragmented english caused any permanent damage.

Ghosted by Redford @ 05/04/2003 10:50 PM EDT


wow green hershy syrup umm I think I will pass now if they come out with something that turns your piss green I might bite.

Ghosted by Geek @ 05/04/2003 11:06 PM EDT


hulk good. beer good. green beer bad. me hope no budweiser hulk promotion in future. article good.

Ghosted by Chris P. @ 05/05/2003 4:12 AM EDT


hahahahaha

I love the pic with the lemons. It’s my new wallpaper.

Ghosted by hilldiggity @ 05/05/2003 4:22 AM EDT


Whoa…what the hell is wrong with that Hulk? The fake Hulk (whatever the hell it’s made of) looks like it’s trying to pass a gazelle or something.

Seriously, I need to get that green Hershey’s syrup. Yum…

Ghosted by IMDWalrus @ 05/05/2003 7:45 AM EDT


I always find interesting the US’s ability to cash in on anything with pretty much anything. Chocolate syrup, cereal, sure, I could see that. But garbage bags? Wow…
And Matt, kudos to you for writing the article in Hulkish. That sure demands talent.
How did the job thing go, anyway?

Ghosted by Roddy @ 05/05/2003 9:22 AM EDT


I can’t believe I was having a discussion about Cree Summers and the voice work she’s done a couple of weeks ago. God; the shame.

*comic book store guy voice* "Oooh, I’ve wasted my life."

Otherwise? While Hulk piñata certainly is one sexy green bitch, I still can’t bring myself to see his movie. Still, here’s wishing for a Hulk-green throat lozenge for Matt: growling and rumbling in Hulk through a whole article can’t be easy on the vocal cords.

Ghosted by Molten @ 05/05/2003 9:57 AM EDT


Thank you, Matt. Me like article. Crap, now me talk like this all day! Will annoy kids and husband.

Ghosted by Kookie @ 05/05/2003 11:43 AM EDT


No review of the Hulk fishing rod? I saw this at Walmart this weekend. What the hell are you gonna do with a Hulk fishing rod? Maybe they’re only available here in Canada… cuz we love to do our food gathering with movie tie-in merchandise. I just wish there was a Hulk crossbow or Hulk leg-hold trap.

Ghosted by shinfifo @ 05/05/2003 2:01 PM EDT


hulk putty look like moe from three stooges.

Ghosted by jordan @ 05/05/2003 3:16 PM EDT


A few things:
- Hulk piñata’s got quite a rack on him.
- Green milk looks satisfyingly disgusting.
- None of this stuff is as baffling as blue X-Men ice cream, except maybe the garbage bags.
- I don’t understand a goddamned thing about promotional tie-ins.
- Talking green foam Hulk hands are the best investment anyone can make, way better than a box of Youngblood #1s.
- Why no Green Bamboo Hulk Peanuts? Marvel’s seriously missing out. It Just Makes Sense.

Ghosted by ChaosMonkey @ 05/05/2003 4:36 PM EDT


is it just me, or IS that a peanut in one of the first pics between the hulk gloves? i lightened the picture to make sure, and it looks like the real thing.

Ghosted by speaking of peanuts @ 05/05/2003 4:38 PM EDT


The garbage bags make sense. In fact, I think the garbage bags are implying, "Glad bags are as strong as the mighty Hulk!"

Ghosted by nehi @ 05/05/2003 8:17 PM EDT


shinfifo-
Hey we have that here in Maine just saw one at the local Walmart…

I know the next tie in they should do a 2000s flushes green colour one yeah I would buy that

Ghosted by Geek @ 05/05/2003 8:26 PM EDT


I think the glad bags are an in joke about their old slogan, "Don’t get mad, get glad". Last thing we need is Bruse Banner freaking out over a cheap trash bag and then wasting the neighborhood.

Ghosted by Gozer @ 05/05/2003 9:06 PM EDT


Yeah, I think that IS ye ole green bamboo peanut betwixt the mits… At least, I think it is… Whose issue of SHAPE is that though??? Banner’s must be Banner’s… I guess being irradiated with gamma’s will make that happen for a guy… And purple pants never hurt either…

Ghosted by BotchieGulpe @ 05/05/2003 10:37 PM EDT


I’ll be damned, that is a Peanut. But it’s merely a Peanut NEAR Hulk stuff, not a Hulk Peanut. Then again, knowing those things, they’d put the Hulk on the package and it’d have Chinese acrobats inside.

Oh, and the "Don’t Get Mad etc." thing does make sense, thank you, Gozer. Maybe Glad will do a commercial with Don Rickles doing the classic Banner line. Then he’ll drop his pants and fire a rocket.

2000 Flushes turns green when you pee into it :P

Ghosted by ChaosMonkey @ 05/06/2003 12:19 PM EDT


Promotions and tie in to movies are a constant thing.

If this Hulk stuff was around when I was 6 and big into the Hulk, I would have been going NUTS over all of it. (And my parents would not be taking me to see the movie. Thier answers to seeing a movie was always: Wait for HBO to get it. Back in the pre common VCR days. I mean, I never got to see any of the original Star Wars movies in the theater. Which is of course why I have made up with an assload of opening night movie watching days. There is something about a movie on opening night you can’t get at home or on a quiet weeknight..)

I gotta get me some of that cereal though.. the syrup too..

Ghosted by Bloodcat @ 05/06/2003 6:18 AM EDT


that was the most mindlessly funny article i’ve read in a long time. i really needed that.

the talking foam Hulk hands are indeed the best thing since Mork & Mindy.

hey, when are the archives going to be finished?

Ghosted by zann @ 05/06/2003 7:52 AM EDT


I have an incredible urge to punch Hulk Pinata in the face, and will if I ever see it again.

Ghosted by Jiller @ 05/06/2003 9:59 AM EDT


I know I said someting along these lines before, but "The Incredible Hulk’s Marketing Extravaganza" is an anagram for "A bhagavadgita link thunk Mr. Rex’s erectile zen".

Ghosted by "MR. GAME & WATCH" @ 05/06/2003 4:41 PM EDT


We didn’t need to nkow that about the anagram. But oh well. Useless info of the day!

Ghosted by Freezair @ 05/08/2003 1:56 PM EDT


I wondered what would happen if I ate a whole bunch of green hulk syrup on Ice Cream and and bunch more in a huge glass of milk. Yes, it was disgusting going in. And coming out? No it does not turn your urine green. But….. Success! There was a marked green tint when I "dropped the kids off in the pool". KIDS. TRY THIS AT HOME!!!!!!!!!

Ghosted by Boy Scientist @ 05/10/2003 1:19 PM EDT


It’s interesting to know that the Hulk pinata in the article sounds alot like Bizarro.

Just an observation.

Ghosted by Go Knock Jimmy Down @ 05/12/2003 6:04 AM EDT


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